ECCO has opened four outlet shops this spring across the US in Dolphin Mall, Miami; Opry Mills, Tennessee; Denver, Colorado; and Mebane, North Carolina.
The new outlet shops have beautiful, open floor plans with premium fixtures and brand storytelling elements. Leather features are embedded in the shop design as well in the area of accessories and small leather goods.
ECCO prime outlet shop in Denver, Colorado
To elevate the shopping experience in these new shops, the flow and positioning of product were adjusted to align with the local climate and consumer preference in each location. For instance in Denver, the Outdoor collection was expanded and positioned at the entrance. Also, shop imagery was curated and customised to make a seamless connection to the region.
Find an ECCO shop near you here: ECCO shops
ECCO is one of the world’s leading shoe brands, combining style and comfort. ECCO’s success is built on top-quality leathers and innovative technology. ECCO is a highly responsible company that owns and manages every aspect of the value chain from leather and shoe manufacturing to wholesale and retail activities. ECCO’s products are sold in 89 countries from over 2,180 ECCO shops and more than 14,000 sales points. Founded in Denmark, ECCO is family-owned and has been moving people since 1963. The company employs 21,400 people worldwide.